Over the past week, two of the largest and most successful publishing houses in the country demonstrated that when one author becomes a big phenomenon, big sales -- and big profits -- are the end result. But when that phenomenon starts to wane, …
Read more >>How does a book become a best-seller? This is a question I often ask myself -- for a variety of reasons. But now here's a question that's even more baffling. How does a four-year-old tome by little-known leader of a Glenside, Pa., seminary…
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